Data storytelling
Explaining a data-based conclusion clearly: what the data shows, what it doesn’t and what decision is proposed.
Data storytelling is the ability to communicate: choosing the right chart, highlighting what matters and adding an explanation someone without technical training can follow.
Done well, it also includes the limits: the sample size, what the data does not allow you to claim and the degree of confidence.
It is the fourth dimension of data literacy, “arguing with data”, and the one most visible in a management meeting.
Read more: What each role needs to know about data.
Reference: Data literacy
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← Back to the glossaryUpdated: October 2026 · Informational content, not legal advice.